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Draft Digipak - 1/2/16

DIGIPAK DRAFT

Here you will find our digipak that we designed as a group, it was yself that decided to design the inside left of the cover i thought it would be a good idea to have a DJ set into the cover as it will help represent what genre we are trying to portray also it will show the artists wha thtey will be using within the album.

 

The front cover is a mid shot of the artist so that the audience can see the detail in the background and still are able to see details of the artist himself so they are still able to build up a personal relationship (uses and gratifications theory).

The artist is wearing the same clothes in ht edigipak which htye will be wearing the the magazine advert which is consistent so htis menas that the audience can relate to the personal identity of the artisits.

 

The name of the album which is also one of the names the artist goes by is placed behind the artist as a graffiti. The is so that it connotes the audience should know who the album is by just by seeing him instead of focusing on the actual name. The use of graffiti also represents an aspect of a hip hop artists life which is easily recognised by the veiwers.  The NVC will be almost emotionless which represents the artist as neutral and against showing emotion which is a stereotypical trait that hip hop artists have.

 

The brick wall also connotes a sesne of having walls up but doesnt suggest whether they are trying to be broken down or kept up which intrigues the audience. The tracklist is placed inside the costume the artist is wearing to connote the music has come form him so the audience know the music is original and new.

EK

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